KN.O.WN
Transform Your Leadership Presence and Drive Business Growth
The innovative "Kn.o.wn" programme is designed to help you become a highly-referable trusted and sought-after leader in your industry.
A Six Month Individual Coaching plan with the support of on-demand training modules, resources and optional masterclasses.
"I don't want to be an influencer, however I do want to be KN.O.WN!"
Why Choose "KN.O.WN"?
So many leaders are faced with an online visibility dilemma, they don't want to be an influencer or public figure, but they do want to be highly referable, trusted and known!
Being "Known" means more than just visibility—it means being a respected authority, the go-to choice in your field and attractive to your ideal clients.
This tailored programme is run as in a small peer group environment. It offers you the tools, strategies, and support you need to achieve this status and lead your business to even more success.
What You'll Gain:
Define your leadership values and align them with organisational goals to inspire and motivate your team.
Develop a compelling leadership narrative and communication strategy that resonates with your audience and strengthens your authority.
Learn tailored marketing and networking strategies to boost your influence and visibility with your ideal clients.
A supportive peer community who will become a key part of your Kn.o.wn journey. People you can develop alongside and celebrate the success with.
Kn.o.wn!
Schedule a CallThe KN.O.WN Components
KN.O.WN Goals
Becoming "Known" for the right things will transform your business identity and connect your with your ideal clients!
Assessing your growth goals, your current marketing approach and client focus, we set KPIs and goals to achieve while working together in the programme.
Working rhythms are important for achieving success while you are busy working in your business. The programme reflects the need to be flexible yet consistent.
Goals Toolkit: Basic Marketing assessment, Sales journey audit, Analytics plug-in, KN.O.WN birdseye view
KN.O.WN Values
Aligned values build rapport, strengthens trust and effortlessly attracts ideal clients.
Learn how to use your personal and business values to define your unique value proposition and attract ideal clients. Confidently create messaging and in-person conversations messages which build rapport and strengthen your networking efforts.
Values Toolkit: Values assessment, Client feedback loops, LinkedIn Profile optimisation, Messaging framework
KN.O.WN Vision
Building on existing strengths, goals and strategies this programme is designed to enhance, not overhaul your current strategies. Having vision and momentum is attractive to new clients.
Being forward thinking in your messaging across all channels is important it not only attracts new clients but also new talent.
You can do this without shouting, by being KN.O.WN!
Vision toolkit: Vision integration sheet, Messaging updates, Expert topic outline
KN.O.WN Voice
Developing an expert presence that builds credibility, authority and trust without being arrogant or overbearing.
Positioning you as the KN.O.WN Expert in your industry so you attract your ideal clients. Your approach to this may be different to the others in your industry, it needs to fit within your skillset, values and vision.
Voice Toolkit: Lead generation, presentation training, LinkedIn message revisit.
KN.O.WN Visibility
KN.O.WN means being visible in the right places!
Your time is limited however you know you need to be in the right places at the right time talking to the right people.
Assessing what content you already have and where you need to be, we will create a sustainable and effective strategy for being visible and connecting to your ideal clients.
Visibility Toolkit: Basic video content training, Networking Introduction training, Mini Photoshoot (optional)
KN.O.WN Progress
Creating a practical sustainable plan to continue being KN.O.WN.
We'll analyse your tailored KN.O.WN plan, create a list of next steps and resources for you to successfully be comfortable and visible to your ideal clients.
Ongoing support after KN.O.WN can be discussed if appropriate.
If you would like to discuss KN.O.WN email [email protected]
Programme Features
Personalised Coaching: Receive one-on-one monthly coaching tailored to your specific visibility challenges and goals.
Structured yet flexible programme: Engage with a tailored programme at your own pace covering key areas of being Kn.o.wn as an advocate for your business including values, vision, voice, and visibility.
Optional Interactive Workshops: Participate in workshops designed to deepen your understanding with practical application of your visibility strategies.
Community Support: Connect monthly with a network of fellow leaders to share insights, experiences, and support. A curated community of smart people who are willing to do the work to become stand-out industry leaders who are well-KN.O.WN.
Some components you may have already mastered, meaning we can concentrate more on the others.
KN.O.W.N Success
Defined leadership presence, Improved brand positioning, Strategic goal achievement, Enhanced communication and influence, Authentic network expansion, Personal and professional growth.
Credible feedback and testimonials, and confidence for your visibility journey. Increased value for your business and opportunities for business growth!
Is this right for you?
This programme is perfect for organisational, business leaders and executives who are considering:
Building a strong personal and organisational brand to continue strengthening their business visibility
Enhancing their leadership influence and impact for their internal team and/or their industry
Driving business growth with an ethical and authentic approach
You don't need to already be active in this space: to be a wannabe influencer or love being on camera. For the best results, however, you will want to set aside 1-2 hours per week and be willing to slightly step out of your comfort zone.
Schedule a CallHi, I'm Nicki
Nicki Osbaldiston | Marketing Strategist | LinkedIn Consultant
Are you a Business Owner, Consultant, Professional or Industry Expert looking to clearly market your services, build business collaborations and attract new high value clients?
Do you want to keep your values aligned with your business and focus on the client rather than yourself? I do too!
With a background in Global Communications and Marketing and Leadership development, I've often found myself supporting dynamic leaders from behind the scenes.
Becoming a new business owner in 2019 I quickly discovered how my previous experience was often drawn on in coaching my marketing clients.
At the same time I needed to establish myself as an industry leader without looking like an imposter. I needed to learn how to be authentic, trusted, approachable and become KN.O.WN.
Over the past 5 years I have watched several of my clients grow in their business and confidence. As I reflected on how they did it, it was because we had worked on several of the components which is now called KN.O.WN.
Wondering about the dots in KNOWN? My initials are N.O.
Nicki Osbaldiston
KN.O.WN Investment:
6 Month Coaching Programme is $1500 NZD plus gst per month.
Includes fortnightly coaching sessions with online videos and resources. Weekly accountability emails and support also provided.
Payment plan available.
KN.O.W.N starts February 2025.
Also ask me about KN.O.WN for Teams, taking your core team visibility to a whole new level!
"Nicki is an outstanding LinkedIn coach and a fantastic networker who will go out of her way to see you connect with the right people in the very best way. Much more than just someone interested in my LinkedIn profile, Nicki is interested in me as a leader and in my businesses and will do whatever she can to promote these. Day-to-day she is an expert in LinkedIn and has much value to share. She is also great at keeping people consistent and can be firm but flexible when needed. Highly recommend!"
Nicola Taylor, Co-founder of Taxi and Tax Traders
"Working with Nicki has been eye-opening. She's coaching me on how to get the best out of being on LinkedIn, and where previously I'd thought it wasn't really a place for a small business owner, Nicki has shown me how useful it can be for someone like me. In the first month of working with Nicki, I've had two people reach out for potential projects!"
Sally Tudhope, Website Designer
"Nicki went above and beyond to assist me. She was flexible and helpful in what she offered and this made her services very good value for money. Nicki was positive, practical and reliable. Highly recommend!!"
Rebecca Strange, Immigration Advisor, NZ Visa Connections
"Nicki is inventive, and experienced, loves what she does in supporting others to have clarity and confidence in their business strategy.
She starts with the client as a focus and then brings this into every aspect of the business including Linked In.
I recommend Nicki without reservation for marketing strategy coaching and learning."
Christine Jull, Leadership Coach, The Wave
